Generation Gap: How I View the Computer as a “Boomer” - How My Son Views the Computer as a “Millenial”

Posted by: admin on Aug 14, 2008 | (0) Comments

Under: Marketing, Realestock, Uncategorized, tim vasko


My Son turned 20 the other day - he’s a great guy - I’m a proud Dad. I was talking to him “man to man” about social networking on the web. “You know what makes you different than me?”, I said. “Other than the fact that I’m 6′1″, and handsome…”, he responded - ok, a little humility is in order. “Yea, other than that - I mean online”, I said. “I’m a guy who’s spent his whole life using the computer to work - it’s been a means to an end for me, for the baby boomers. We don’t see it as entertainment, really, not at the deep levels of our psyche.  Our generation started out with green letters on screens - and we sat there to accomplish something with the computers - take it from me PONG wasn’t that fun! Your generation sees it as fun. You started, at about 5, with a Mac. There you were, a little guy drawing pictures on kidpics. Then you graduated to some fun, interactive video games. Along came the teen years and Napster and Kaza music downloads - then it was Myspace and Facebook. For you, it’s all been social, a blast, fun, a way to connect with friends. When I get on the “puter” I’m always trying to accomplish something and get off - like leaving work. It’s a means to an end. It can be something I want to do - just like I bought my beautiful sailboat online. I searched and searched - then I bought. Now I want to go sail - so I use the computer to find ports, find parts (lots of parts), and spend even more money! And I do love looking for RealEstate on line -on Realestock of course (I’m not too interested in all the MLS based sites, I want a vacation home). I like to search for the next great vacation spot for the family.  But, when I’m done, I want to book it, buy it and go off-line and use it. I want to get on the screen and get off. For me the network is satisifaction that I’ve seen comments, commented, that I’ve searched and asked questions, that I’ve done the job -even if the job was fun - vacations, real estate or buying a luxury item. Your generation, you and your oldest sister (don’t even get me started on your little sisters and “Webkins” - that’s a whole other generation and discussion) will sit there and howl and laugh and use emoticons … LOL. You guys are up and comming - but let’s face it, my generation are the ones inking the checks for the millions to buy these lifestyle items like properties, resort getaways, yachts, cars and jewellery. You’ll post stuff on each others “Wall.” You’d just as soon talk online, or on SMS than on a phone. It’s your social basis.  My generation uses it for our lifestyle now, to find stuff - answers to questions about stuff, talk about stuff, lifestyle stuff.  We  get on and then go do other stuff, off line. Just like when we have done our work use of computers - we’ve been ingrained this way from our careers.” Social networking is for the midlifespace has escaped most sites online so far. Even with sites like “Linked-in.com” - it’s been about linking to other “work related” resources. I think our generation finds the computer interesting,  fun and informative to find stuff on-line. In fact I think we like to work at our job of having a great lifestyle this way, using our computers - it’s our comfort zone. We need better tools to do it, more easily, and it’s not Facebook. We think and network differently, in a more objective oriented way. We are interested and engaged in these big lifestyle decisions we are making - like buying our dream home, second home, third home, our golf/spa vacation. It’s like the jewellery I wanted to buy for my wife. She found it online. She even showed me the picture (strategically around February 10th before my business trip to New York) I couldn’t remember the name of the designer - but I remembered it was Tiffany’s. So I went to the store in New York and told them. They the took me online and we searched together. “That’s it,” I said. I recognized the picture. It worked - I was a hero on Valentines Day this year. So whether it’s your dream sports car or yacht, Jewels or a Penthouse in Manhattan - fun is part of it, for sure. But, I bet you one thing, our generation is online because, in the back of our minds, we want to make a decision based on what we found, what we discover, comments. We want to make the right decision, and when we’re ready, we’ll buy.  Let’s face it, we’ve been doing this a long time - it’s why we can have the lifestyle we want now! I keep this in mind when designing Realestock with my Team. And we see this at work everyday with savvy searchers and buyers around the globe. Find a luxury piece of real estate - become an exclusive  by invitation only member, and get the real scoop. The people on Realestock are there, because they will, eventually, make some very big lifestyle and investment decisions. Like the single largest online generated sale to date on Realestock.com- a $5mm estate.  And the inquires and conversations in our exclusive community reach upwards of $18 million. I’d love to have feedback on this line of thought and some ideas of tools any of you searchers on Realestock would like to see. I’ll make sure to take it very seriously, and take it to our programmers and design team.

REALESTOCK ANNOUNCES JOINT PARNERSHIP WITH NEW CONDOS ONLINE

Posted by: sue on May 12, 2008 | (0) Comments

Under: Realestock, Uncategorized


 

REALESTOCK ANNOUNCES JOINT PARNERSHIP WITH NEW CONDOS ONLINE

Exciting Partnership of Two Online Real Estate Greats Gives Buyers the Most Up to Date Options

 

Victoria B.C. (May 12, 2008) – Realestock.com, the leading aggregator of luxury homes online has announced today its partnership with NewCondosOnline. Realestock is a state-of-the-art web-based hub for condo buyers to research new and existing condos, and also connect with a wide variety of expert developers, builders, and sales agents to the consumer market. Through the Alliance, RealEStock and NewCondosOnline combine the greatest presence on the Web of new luxury and development projects globally – offering search, community and direct contact with developers of those projects from around the globe.

 

“We are absolutely elated at this partnership,” said Tim Vasko, CEO and founder of Realestock. “Our new venture will truly bring together two of the greatest, most dynamic online real estate companies in an powerful alliance that truly provides the most exclusive, comprehensive and reliable information available to luxury seekers and buyers of exclusive lifestyle second homes in prime locations, resorts and estates around the globe” Vasko added.

 

Realestock features a community of two-way integrated communication between buyers and the developers/sales agents behind a vast array of projects throughout the US, Mexico, Canada, and the Caribbean. Members of Realestock may communicate with all of the various parties involved in any number of developments which they are interested in pursuing. Prior to visiting a selected property, prospective buyers can learn all of the answers to their questions by expert and knowledgeable agents – or get the scoop from the street from the evolving Realestock community postings. All information on the site is updated in real time, so listings information is fresh and events, opportunities and important news is accurate and up to the minute.

 

Brent Gleason, President of NewCondosOnline noted that “This partnership brings together two of the finest resources in the online real estate community, and will continue to transform the real estate industry with innovative web 2.0 applications. Realestock’s enterprising platform, driven by cutting-edge technology, is the perfect pairing for us and will help to grow our name and business even further.”

 

About Realestock

Realestock.com, a CMAEON company, has helped facilitate over $450 million in sales from around the world for some of the most recognized and prestigious brands on Earth. Esteemed customers such as us the Four Seasons Residences, Sotheby’s International Realty, The Private Residences at Hotel Georgia and Dockside Green - just to name a few - trust us as their premier online marketing, web design and technology partners. Our services have helped these brands and organizations to build their business, get leads, and sell more real estate around the globe.

 

About New Condos Online

NewCondosOnline.com is the largest one-stop resource to find and compare new condo developments worldwide. For homebuyers, investors and agents NewCondosOnline.com offers the most user-friendly online global marketplace to find and compare new condo and townhome communities. For developers, home builders, and real estate marketing firms NewCondosOnline.com provides the most cost effective resource to advertise new developments and gain the exposure necessary to accelerate the sales momentum. New Condos Online is the leader in the online advertising industry for condos and provides services to the most respected homebuilders and marketing companies in the country.

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